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SimplySIM brand assets

Logos, colours and guidelines for creators, partners and businesses who share SimplySIM. Use them freely to promote our travel eSIMs, and follow the guidelines below so we look the same everywhere.

Download everything (1.6 MB) How to promote us

Logos

SVG files scale to any size. PNGs have transparent backgrounds.

SimplySIM app icon

App icon

The icon as it appears on phones.

PNG 1.2 MB
SimplySIM social square

Social square

Ready-made 800 x 800 image with the logo and tagline.

JPG 161 KB

Using the logo

Do

  • Leave clear space around the logo at least the height of the letter "s".
  • Use the full colour logo on white or light backgrounds, and the white logo on dark backgrounds or photos.
  • Keep it at least 100px wide on screen (the swirl on its own at least 24px).
  • Write our name as SimplySIM in text.
  • Link to simplysim.co.uk, or your own tracking link if you have one.

Don't

  • Stretch, squash, rotate or crop the logo.
  • Change its colours, add shadows, outlines or effects.
  • Put the colour logo on a busy photo or a colour that makes it hard to read.
  • Rebuild the logo with a different font, or use old versions.
  • Use our logo in a way that suggests you are SimplySIM or that we endorse something we don't.

Colours

Tap a colour to copy its hex code.

Signal colours

The colours of the swirl. Use them as accents (icons, small graphics, charts), not as large backgrounds or for body text.

Typography

Aa

Poppins

Our typeface for headings and text, free from Google Fonts. Use Bold (700) for headings and Regular (400) or Medium (500) for text. If Poppins isn't available, use Arial.

Stay connected in 190+ countries

Instant travel eSIMs delivered by email. No roaming charges, no physical SIM, and you keep your WhatsApp number.

Example: Poppins Bold heading in Midnight Navy, Regular text in Charcoal.

What to say about SimplySIM

"The simple way to stay connected"

  • Prepaid travel data eSIMs for 190+ countries and regions
  • Delivered by email in minutes, install by scanning a QR code
  • No roaming charges, no contract, no physical SIM
  • Data only: your usual number stays on WhatsApp
  • Set it up at home and switch it on when you land
  • UK company, prices in pounds and euros
  • App on the App Store
  • Works on most recent iPhone, Samsung and Google Pixel phones (check yours)

Please don't promise things we don't offer, such as unlimited data on every plan, calls and texts, or coverage in a place we don't list. Prices change, so link to the site rather than quoting a price.

Promoting SimplySIM

For influencers and partners with a SimplySIM code.

Share your link or code

Your followers get 10% off their first order when they use your link, or type your code in the friend code box in the basket. You earn commission on every sale.

Tag us

Tag @simplysimuk on Instagram, Facebook, X and LinkedIn so we can share your posts. Useful hashtags: #simplysim #travelesim #esim.

Say it's an ad

UK rules (ASA and CMA) say paid or gifted posts and affiliate links must be clearly labelled. Put #ad or "Ad" at the start of the caption, and use the platform's paid partnership label.

Caption ideas

Swap YOURCODE for your own code and make them your own. Tap to copy.

Please don't

  • Bid on "SimplySIM" or misspellings of it in Google, Bing or other paid search ads.
  • Post your code on coupon or voucher code websites.
  • Create social accounts, pages or websites that look like official SimplySIM ones.
  • Send unsolicited messages or emails promoting your code.

Want to work with us?

Creators can apply to the Influencer Program. Travel agents and businesses can offer eSIMs to their clients with a business account. For anything else, including other formats of our logo, email hello@simplysim.co.uk.

Apply as an influencer
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